Born in Cuba and raised in Miami, Lourdes ‘Luli’ had always wanted to work in the world of fashion. In 2003 after joining forces with brother-in-law Augusto, born in Argentina, they came up with designer swimwear that is glamorous and sexy with an ever present Latin flair. All their apparel is made with quality imported fabrics and colorful combinations reflective of their heritages.

They love to use animal and Paisley hypnotic prints with vibrant colors which make them one of the more sought after swimwear designers of today. Many of their designs are motivated by their love for Miami with its wide array of cultures and beautiful natural scenery. They use the rich orange, yellow, blue and purple hues of the sunrises and sunsets. They were the creators of the original scrunch butt bottoms which have become very popular because of its ability to fit all shapes and sizes. The collection released this year offers exotic swimwear with many versions of styles and colors with high fashionable looks.

Once again showing off their Latin origins they gave their 2010 line names such as Fiesta en Miami, Pasion, Rumba and Boom-Boom-Boom. The bikinis, cover-ups and monokinis had the audience exuded with energy. The cover-ups range from one-piece suits to mini-dress length shirts. This makes the transition from lying on the beach to partying on the beach very easy. Add a few accessories and your swimwear has been transformed into sexy party attire.

Many of their designs include pieces of jewelry, each piece is hand crafted by artists from around the world. One of their very complex collections, the Star used Swarovski crystals to accent the garments. The prices range from $120 to $150 but that is not bad, knowing that they use only quality fabric and material to make each piece.

The Sports Illustrated swimsuit Edition has featured their designs for the last four years in a row. Top model, Gisele Bundchen who happens to be a huge fan, wore their swimwear in ‘Taxi’ with Queen Latifah and Jimmy Fallon. Other celebrities who love this line of swimwear are Bar Rafaeli, Katherine McPhee and Anna Kournikova. Magazines such as Vogue, Elle, In Style, Cosmopolitan and Glamour have also featured them on their covers. This line has also been used in music videos and on MTV.

They have become popular in Germany and Britain where they are also seen on the covers of fashion magazines. It is no surprise that the Europeans love this sexy, erotic line of swimwear whose design ideas are comparable to top fashion designers in France and Italy.

Luli Fama Swimwear is known worldwide for it sexy glamorous style. They are hitting the fashion world with a whirlwind of impeccable designing genius. We are glad to see them doing so well and hope their creativity for unexplored fashion ideas will last for quite sometime.

When Brazil native Paula Hermanny was a child she spent many hours with her grandmothers. Her maternal grandmother, Izaura, taught Paula everything she knew about sewing and design. Paula’s paternal grandmother had impeccable taste and an amazing sense of style. Both of these women Paula credits for inspiring her to become a designer of Sophisticated, functional and fun Vix swimwear for women.

Who Is The VIX Woman?

Paula’s muse is the Vix Woman. Traveling around the world, vacationing at the world’s most celebrated resorts and beaches, Paula views the Vix Woman at the most popular luxury resort destinations. She takes a look at what swimwear the Vix Woman is wearing and then Paula conceives her next summer swimwear collection from what she sees.

Vix Garners Attention

It did not take long for major fashion publications to notice the level of quality and attention to detail of Vix Swimwear. Soon Paula’s swimwear line was appearing on the pages of the much-coveted Sports Illustrated swimsuit edition. With this level of exposure, women of all ages too notice of VIX Swimwear. Paula’s design career reached a new level of success.

The 2010 Swimwear Collection

Paula’s 2010 swimwear collection has once again surpassed expectations. One-piece and bikini swimsuits come in all colors, styles and patterns, perfect for sunning on the beach or lounging by the pool.

The solid navy blue Jona tube one-piece swimsuit is a has a go-anywhere look. With slightly ruched cups, gold tube embellishments on the straps and halter tie, the Jona is understated elegance at its best.

The Ruthie high-neck black-on-black one-piece swimsuit is sporty and sexy. A high neck line with plunging V cut-out and accented with black beading makes the Ruthie a very fashion-forward one-piece.

Vix swimwear is all about giving customers the choices. Both large and small busted women will find a Vix bikini that was made with them in mind. From Bandeau, ring, tub, halter and Triangle tops to string, tie, flip, ring and ruffled bottoms you will find just what you are looking for in a bikini.

The dusty Powder Blue Malibu bikini comes in your choice of a ruffled bandeau, ruffled triangle or bia ruffled tube top and thick side tie, regular side tie, tube or ruffled side tie bikini bottoms. This is truly a well-fitting swimsuit that will complement any complexion.

If you are looking for something a bit more exotic, the Safari cheetah print bikini is definitely it. Once again, Paula gives you a choice of fully lined tops and bottoms to mix and match. Choose from a Reversible tube, twisted bandeau, triangle tops and tube, side tie, thick side tie, solid ring flip or tube bottoms. Tops and bottoms are adorned with 23k gold plated tube detailing. The Safari tube top works well for women with larger busts, while the Safari triangle is best suited to women with smaller busts.

Looking for more whimsical Vix swimwear? Try the pink polka dot on white Sorbet with bralette and matching tube bottoms or the bralette and pink animal-print bottoms. Either one shouts summer fun.

Everything about the Betsey Johnson Swimwear collection oozes funky flair with an over the top feminine sweet touch. The fabric choices the 2010 season are bright and fun, with fuchsia lining, leopard prints, tiny checks and lots of lace and ruffles. Lingerie and dessert inspired swimwear prevails. That is a perfect example of the super sweet designs coming from Betsey Johnson this season. Well constructed Betsey Johnson swimwear is worth the investment since many of these pieces can do double duty as nighttime attire, either in the bedroom or out on the town.

We didn’t believe it either until we saw it debut at the Miami Swim Show in July. This stylish two piece in deep plum is from the Alexis Barbara “Gabriella” swimwear collection. It’s a chic triangle top that connects in the center, ties in the back and features attractive breast pockets and ruched, broad shoulder straps.

It’s paired with a sexy hipster boy short accented with front pockets and belt loops. You can swim in it or just enjoy looking good in it without ever going anywhere near the beach.

In fact, we think you could easily get away with wearing this sexy bikini with some vintage go-go boots, arm and neck accessories — a long necklace or a trendy scarf to set off that plunging v-neck would be perfect — and a belt to accent the hips.

You could transform from bohemian beach chic by day to mod party girl at night and then head to your favorite club in South Beach!

Before you go swimsuit shopping, check out these helpful tips:

Shelf bra bikini tops will give light coverage and support and are great for A and B cups.
Bikini tops with soft cups give extra support for women with a C cup and large.
Underwire bras offer maximum support for C, D, and DD cups.
Halter bikini tops (that tie at the neck or offer front closure) tend to complement women with a little more cleavage.
One-piece swimsuits are not what they used to be — they’re hotter than ever now.
Ruffles and frills on bikini tops can help add volume to your bust.
Skirtini bottoms (Skirted bikini bottoms) can help camoflage problem areas around the hips.
Tankinis are a great option to get a bikini look while hiding the tummy area.

In fact, many swimwear designers including big names such as Ed Hardy, Poko Pano and Pistol Panties to name a few, have sexy two piece and monokini swimsuits that flatter curvacious figures.

Red Carter has some gorgeous monokini cut-out swimsuits that can work wonders for girls with curves.
Here’s proof positive that choosing the right swimsuit can flatter even the most shapely curves — check out Hollywood star, Kim Kardashian in this smoking hot one-piece cut-out. We all know that that Kim’s best assets are… ahem… behind her.

In this striking monokini , it’s all about smoke and mirrors. Kim gets the most of her curves with an optical illusion. The vertical connecting piece draws the eye down the center of her swimsuit, creating a major contrast to her voluptuous curves. The result? A flawless, hour-glass figure.

Photo courtesy of People.com.